Lanell Equity is a smaller investment fund focused on investing in and developing smaller sized companies. We want to create enduring value and make a real difference as a valuable partner for owners and managers in building world class companies.
In addition we are working with a family of investment funds focused on developing medium sized companies to their full potential. And we only work with funds that have a track-record of consistently generating very strong returns.
The horizon on our investments is longer than many other funds. Our strong belief in sustainability and transparency aligns very well with this long horizon. We bring in relevant advisory teams with extensive international experience in fields such as private equity, consulting, investment banking and various industrial sectors.
inriver
With Swedish HQ, inriver is a leading provider of innovative Product Information Management (PIM) solutions, powering the entire product journey with embedded AI, Data Syndication and Digital Shelf Analytics.
Lanell was initially buy-side advisor for THL (not commercial Due Diligence) and Niels Stenfeldt first asekd to join board right after the transaction soon to step in as CEO in July 2022. During his tenure the company undertook a major leadership team overhaul. Rebuilt the executive leadership bench, bringing in fresh perspectives with new CMO, CSO, CFO, CPO, and CHRO appointments, driving innovation and strategic thinking. Spearheaded significant advancements in product roadmap, incorporating critical market moments and catering to the evolving needs of the PIM market including focus on Digital Product Passport, PROP 65, other local legislation and Product Governance.
The company was first to implement AI and LLM in PIM. Successfully transitioned the company from a mid-market PIM vendor to a recognized enterprise-level provider repositioning approach to support the entire product journey, from inception to market delivery. Aligned price models and offerings with the demands of larger, more complex organizations and doubled average deal size from 2022 to 2023. Attained acknowledgment as a leader in the Gartner Magic Quadrant, solidifying status in the industry and position for future successes with four consecutive record-breaking booking quarters in 2023, setting a robust foundation for sustained growth and profitability in 2024. Implemented significant changes in operational models, processes, and pricing strategies, and achieved break-even in January 2024 (first time in 15 years) whereafter Niels Stenfeldt decided in March 2024 to step down as CEO as the the company was prepared for its next chapter.
Lanell Equity continued as investor (from 2022).
BitPeople
For more than 17 years, BitPeople has provided products, services and solutions that have helped companies optimize their processes and thereby experience more sustainable growth. And with more than 200 implementations throughout the Nordic region, we are the largest SAP Business One house in Scandinavia. With 17 years in the bag, BitPeople have gained a lot of experience and best practice, which the include in every single implementation. During 2020 and 2021 Lanell was the sole M&A advisor for the aqusition of Acomi in Denmark and Adiles in Norway.
Lanell have been involved in BitPeople since 2009.
ClearView Trade
ClearView Trade have developed a cloud-platform that automates cross-border trade creating export documents, certificates, customs declarations and transport bookings. Everything is built into a single workflow eliminating the need to re-key data and improving compliance.
The mission in ClearView Trade is to digitize international trade, minimize the time and resources companies use to book transportation, complete and manage export documents and certificates. Together with the ISO standardization committee, Peppol and EU e-Delivery working groups, ClearView Trade continuously develop new open UBL standards and a secure infrastructure within transport and logistics. In Denmark the company collaborate with the ICC organizations Danish Chamber of Commerce, Danish Industry, Agriculture and Food, SMVDanmark and Customs & Tax, to offer digitized export declarations and the issuance of certificates of origin and health certificates.
ClearView Trade is a big advocate for the digitalization of International Trade. This means that the platform is constantly up to date with the new systems that are constantly being introduced as digitization takes over.
Lanell was part of founding process of the company in 2014 and still holds its investment Lanell Equity.
Wikifactory
Wikifactory is a “social design and production” platform, in a similar vein to how for example youtube is a social video platform, or github a social coding platform.
On Wikifactory anyone can make anything, anywhere. Wikifactory is a fast-growing internet platform on a mission to reshape product development and global supply chains. We’re building The Internet of Production. The company’s social platform enables virtual teams to collaborate, design, prototype, and manufacture products – all from one online workspace.
Wikifactory offers collaboration tools for open-source and proprietary product development. We have a 3D file viewer that supports 30+ CAD formats, and we are plugging in the world’s manufacturing industry into the system. Over 2,500 projects are being developed on the platform by over 70,000 product developers across 190 countries.
The community is growing by 25% month-on-month and projects cover diverse industries such as medical supplies, robotics, drones, electric vehicles, 3D printers, biotech, agri-tech, and smart furniture.
Headquartered in Denmark with offices in Madrid, Shenzhen and Copenhagen.
Lanell Equity became an investor in 2020.
Successful exits: Boyum IT Solutions
Boyum IT Solutions, a distinguished global leader in SAP Business One implementation, consultancy, and development, has consistently set the benchmark for excellence with over 8,000 customers worldwide. Renowned for its robust individual skill sets and a swift, efficient implementation methodology, Boyum IT stands as a powerhouse in the ERP sector.
Since its inception in Denmark in 1997, Boyum IT has dedicated over two decades to mastering ERP Accounting Software implementation and support. The company’s significant milestone came in 2004 when it was recognized as an authorized Partner for the SAP Business One system, further elevating its status to a certified SAP Gold Partner today.
In the competitive ERP landscape, Boyum IT differentiates itself through industry specialization, providing customers and partners with industry-specific solutions that aim to minimize implementation timeframes, costs, and overall total cost of ownership. As a result, Boyum IT has positioned itself as the go-to industry expert, offering focused products and solutions tailored to both discrete and process industries.
Lanell Equity’s journey with Boyum IT Solutions began in 2009, marking a period of sustained growth and innovation. This partnership continued to thrive, even after the exit of Gro Capital, with Lanell and Volpi Capital LLC collaboratively shaping the next chapter of Boyum Group’s growth narrative. Under the guidance of Niels Stenfeldt, who served as chairman for 13 years, Boyum IT experienced a remarkable era of leadership and strategic direction where Lanell served as M&A partner on multiple acquistions.
In a significant development, Lanell sold its last shares in Boyum IT in March 2023. This marked the end of an impactful era, as Niels Stenfeldt also stepped down from his role as chairman after 13 years. His tenure was characterized by a remarkable return on investment (ROI), testament to the strategic insights and leadership he brought to the company, ensuring its position as a frontrunner in the ERP software industry. This transition signifies a new phase for Boyum IT Solutions, building on its legacy of excellence and innovation as it continues to serve its global customer base.